Katie Murphy '27

Biography

Catherine “Katie” Murphy ’27 is a Marketing major with minors in Business Technology & Analytics, Economics, and Theology at the University of Notre Dame. On campus, she works as an Athletics Marketing Assistant and Fan Experience Intern, supporting student outreach, group ticket promotions, and digital campaign initiatives. Her ""claim to fame"" is ghostwriting emails from Marcus Freeman, and working on the College Football Playoff, WNBA, and March Madness on campus. Katie also serves as the Social Media Manager for the Mendoza College of Business Marketing Department, where she develops content strategies, manages alumni and faculty features, and oversees multi-platform engagement. During her sophomore summer, she was a Partnerships and Sponsorships Intern at Workiva, overseeing reporting technology partnerships through client-work and analytics.

She has additionally partnered with small businesses to provide consulting in website design, SEO optimization, and digital marketing. With a strong interest in MarTech and consulting, Katie aspires to pursue a career in strategy and technology consulting.